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Emma Watson, Alberta Ferretti Debut “Pure Threads” Eco-Fashion Line

March 22, 2011 @ 10:33am · 0 comments
Emma Watson, Alberta Ferretti Debut “Pure Threads” Eco-Fashion Line
Pure Threads
Meet "Pure Threads," the sustainable capsule collection from renowned Italian designer Alberta Ferretti and British actress Emma Watson. Comprising five lace-embellished pieces—two dresses, a shirt, a long skirt, and a denim short—the range marries Ferretti's romantic flourishes with Watson's youthful zeal.


Emma Watson must be the hardest-working 20-year-old actress in the business. Fresh from her third—and final—People Tree collaboration, Watson segued her newfound expertise into a five-piece collection with Italian designer Alberta Ferretti. The capsule line, which bears more than a passing resemblance to H&M’s Conscious Collection, has a distinctive ’70s vibe (it was inspired by fashion muse Jane Birkin, after all.)

"Pure Threads" is a five-piece collection that’s quite
possibly the perfect summer wardrobe.

Composed of two dresses, a shirt, a long skirt, and a denim short, Pure Threads is modest in scope. Yet it’s quite possibly, as a press release bills it, the perfect summer wardrobe—perfect, in fact, for the gamine woman-child who’s ready to step over the threshold and embrace the wider world beyond. [Source]
Posted by Jade in Emma News
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